Why is spamming ‘illegal’? After all its just an email – not a bomb.

At a wedding of 100 guests, you suddenly get up and scream ‘BINGO‘. If more than 50% people didn’t hear it – then you’re bothering the party. You’re ILLEGAL.

When you send an email to 100 people with the word ‘DISCOUNT‘, and more than 50 people do not open your email, you’re spamming them.

For them, the DISCOUNT part of the story is irrelevant. You’re not doing them a favor. They’ll never get to the stage where they actually open your email. And the fact is that you’ve violated their privacy when you decided to send them an email without their approval, permission, or request.

At its worst, you could add a line that carries the word ‘sorry’. {though the way you say sorry matters – check this out}

Don’t you think you’d like to be treated the same way by your spammer?